With Cyber Monday in the rear view mirror, here are some thoughts on the importance of capturing the mobile follower. Since joining Friend2Friend, we have ensured that every social branded experience is fully mobile-ready.  It’s been great to put all that Loopt experience to work!

Read the recent article at Direct Marketing News:http://www.dmnews.com/its-time-to-mobilize-your-social-fans/article/273864/